Category Archives: Uncategorized

How Important Is Your Web site? Should You Use Web Conversion Tools?

The answer of course is… it depends.  If your service or product is commonly found on the Internet, or more correctly, searched for on the Internet, then your web site may be very important.

I am always surprised at the amount of time and energy some businesses will devote to their web site, and yet forget that all of that energy doesn’t mean much unless the site will turn a visitor into a prospect or customer.

I have seen ten’s of thousands of dollars spent on building a site, adding social media sites, paying an Internet marketing company to promote a site, using pay per click to drive traffic, all the while forgetting to use simple and very inexpensive tactics like click to call software  like( www.teledini.com ) or Live chat services, which are abundant.

The research and white papers on Web Site conversion I have seen all show an increase in visitors to prospects or customers when you utilize these type tools. Yet, you just don’t see then implemented enough.

When I ask a business why they haven’t used web site conversion software ( Live chat, Click to call, Click to call back)  the answer is generally they didn’t have any idea how to put it on there site, and in the case of Live chat, who would be the employee(s) responsible for communicating with a web visitor.

Most of those challenges are small,  and the services offer additional solutions to assist. Frankly, the person who does sales for you (or your sales department) would LOVE to have their browser light up with a prospect asking questions.

The better and more sophisticated web conversion software services have call routing capabilities so a Click to call prospect can be sent to who ever, and where ever in the business. You can have your office phone ring, a cell phone, or sent to any number you like.

Look at  the features a click to call program offers https://www.teledini.com/features

The cost is going to be insignificant as well. You may pay .10 to .50  for a click to call prospect connecting with you. Live chat services can be found for $29.00 a month for a small business.  Just Google Live Chat services or click here to see that search

I know how difficult keeping up with the Internet is for a small business,  but it’s important.  Do your self a favor and check out all the very inexpensive and easily implemented ways there are to maximize your investment in your web presence.

We are recommending these to all of our clients, and will be happy to report on the results.  Check back for updates!

New Clients and excellent Denver Businesses.

I always thought it would be a great idea for someone to produce a web site where sub contractors, and companies that work for other businesses could rate those businesses. After all, if you think about it, how a business treats their vendors is a big indicator of the quality of service you will receive from that company.

It’s the same premise as the old, there are two types of people in the world and you can easily identify them by the way they treat a waitress.  I was very disappointed when I read about a certain mega Internet/Computer business man who in his biography seemed to treat waitresses  very poorly.  I mean… come on! I was a waiter when I was 20. You learn pretty fast about these two types.

The way a business treats it’s vendors is the same thing to me. If I really want to check out a company before we do business, I will ask to speak to their vendors. You should try it!  It can save you a great many challenges.

So, In that spirit I just wanted to give thumbs up to the following clients for making our A+, really great to work with list.  These businesses and the people behind them are a true joy to work with!  I have included our more recent clients, so if you are not on the list, it has nothing to do with how we feel about you. We love all of our clients!

First and most recent is the Bankruptcy Law Firm of LaCroix and Hand, P.C. in Grand Junction. Absolutely the greatest people to work with. I am confident that is I had a legal issue and needed a law firm , these folks would be a pleasure to work with.

And if you need a Denver Painter, Kevin  at American Painting Specialists has been fantastic to work with. I am sure that professionalism is the same if not better at the customer level.

And, finally for now, working with Ameraclean carpet cleaning has been great. As a Denver carpet cleaning company they specialize in pet stain removal.  As a ling time pet owner, I know the number one thing I want from getting the rugs and carpets clean is stain removal. Very professional  and very good at what they do.

A big Thanks to all of these businesses for being so great to work with!

Mike

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